Just as those of us stateside are getting our initial glimpse into music download service like
SYNC and
Vcast, NTT DoCoMo and Napster are expanding their mobile music offerings to all 52 million mobile customers. For a nominal $3.00 a month service fee, customers receive 300 (yes that's right) credits towards full length tracks and ring tones that are available via over the air downloading and always have the ability to purchases more credits if need be. With fourteen devices being supported off the bat there is no doubt that the Japanese are in a downloading frenzy.
huge! DoCoMo fell way behind on the whole downloadin frenzy, with AU (KDDI) grabbin a huge lead...this ought to help things. Good pricing too!
I'm not entirely sure about the download frenzy, as you don't mention how many credits it takes to get one song. Is it one song per credit, or one song per 150 credits, or one song per 300 credits? It might actually be a pretty bad deal.
Not to forget, that 14 supported phones sounds like allot, but NTT DoCoMo releases about that many phones per week so it really is about the equivalent of one supported phone by one of our carriers.
the price won't look so hot from a NAm perspective but it will not stop Japanese consumers from snappin it up. same story...DoCoMo get money again;)