When combined with free EV-DO roaming on Verizon and Alltel, Sprint's EV-DO coverage is much more comparable with Cingular's large EDGE network, than Cingular's small HSDPA network. These ads have been running for awhile now with no complaints...
I don't see any legitimate complaints here, especially since Sprint is comparing EV-DO coverage to national EDGE coverage explicitly. I would have a problem if they didn't note that they were comparing to EDGE.
The Media can't have it both ways. Either users are smart enough to be able to understand what EDGE is, or they're too stupid to know Cingular has multiple networks. You can't bash Sprint for comparing to the informed consumer and the uninformed consumer at the same time.
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When combined with free EV-DO roaming on Verizon and Alltel, Sprint's EV-DO coverage is much more comparable with Cingular's large EDGE network, than Cingular's small HSDPA network. These ads have been running for awhile now with no complaints...
I don't see any legitimate complaints here, especially since Sprint is comparing EV-DO coverage to national EDGE coverage explicitly. I would have a problem if they didn't note that they were comparing to EDGE.
The Media can't have it both ways. Either users are smart enough to be able to understand what EDGE is, or they're too stupid to know Cingular has multiple networks. You can't bash Sprint for comparing to the informed consumer and the uninformed consumer at the same time.