The percentage of electronics at the end of their lives which were recycled.
The EPA found that the percentage remained consistent from 1999-2005. Even as recycling rates went up, the amount of electronics reaching end of life outpaced the increase, leaving the figure static. (source: EPA, July 2008)
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soooooo how is this new?
Bones in motion has been offeirng this for many carriers for a LONG time
BIM uses your phones built in GPS to track your running. I use it on my LG8300, it runs in the background while I play music on the phone. 2 gig card + BIM = half marathon run easy.
and the cool part?
it runs with google maps, it tells you yoru split times, it breaks down WAY more detail than this half assed attempt at what they have been doing for well over a year now....let me find the site.
http://bimactive.com/ba/ui/land_main.php?partner=bim&ses=1
and an old post from engagdet of BIm
http://www.engadgetmobile.com/2006/10/10/verizon-wireless-teams-up-with-bones-in-motion-to-easily-track-e/