The percentage of returned gadgets that have nothing wrong with them.
Of the $13.8 billion worth of returned products in 2007, only 5 percent were because gadgets were actually broken, according to a 2008 study.
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Concerning the price, it will be around 280$ with two jackets (that you can choose) and one jacket will be sold for 20 to 60$ or 100$ for the more "special" (wishing I don't tell something wrong). and excuse me for my english but I am French
The question is, is there really a market for this technology? It seems cool how each jacket completely changes the functionality of the phone as well as the style, but my impression is that most people would either go for the high end smartphone like an iphone or pre or something similar, or they go strictly for functionality and anything else is a bonus.
Also in reply to Kenrenn, I wonder if there is a substantial amount of people who would pay more for one of these than most smartphones. I mean an iphone is only $200 for the 8GB version.