@Justin Eaton... lol 14 inches

FYI... Samsung has had a 40" OLED for over a year but it is all hush hush in the development phase. They have had issues acheiving the same brightness in that large format OLED display versus their current LCD and the newer LED models they have released. Having said that, Sony and Samsung are the front runners in OLED (Sammy sharing manufacturing facilities with Sony, and incorporating OLED into the CE products first).

While Sony are in competition with Samsung, I think you will see some really cool stuff coming from both companies on the OLED front in the next 12 months.

Phil @ Dec 20th 2007 12:12AM

"If it is true, then that is the dumbest move they could possibly have done... Giving up a major piece of the market share when you barely have a blip in the category your entering is poor business strategy IMO."

I agree that the SXRD delivers quite possibly the best picture on the market even among LCD, DLP, and competing LCoS microdisplays...

however if you really look hard at the industry figures, RPJ/MDPJ is a seriously dwindling market. Sony retains top market share in the rear projection market by a fair ammount and while giving up that big pice of the pie seems odd, you really need to consider the bigger picture. The reality is it is a 'nice pie' but a very small one at that. Sony is the market leader in a market that is quickly disappearing.

Additionally, unless you have some new market figures on LCD perhaps you should review your comments regarding Sony's forray into a product category in which they are 'barely a blip'. In terms of revenue & market penetration Sony is ranked a few spots below the top, however in terms of overall $$$ and consumer acceptance, Bravia is the number one LCD globally. Review the analysts reports, the data is there.

BTW the new SXRD sets were phenomenal when they were in our offices. NOt a laser light engine mind you, but so damn sexy. And down to a thickness of about 8". Its a shame but it is a response to the market conditions.

@ Lux_ZadorA
" ...blue-ray players... don't have ethernet adapters which we will need around 2012 when your player will need to download keys in order to play the movie..."

- with all due respect to consumers the lack of ethernet for something purportedly needed by 2012 really is a weak argument (especially considering the inclusion of said connections on current players). Will people really care by 2012? surely players will be dirt cheap by then anyway and will also do your laundry and make you hot cocao when you feel down...


"... on top of that the newest bluray discs will not play on profile 1 blueray players (thanks alot to companies supporting blueray for fu**ing us by changing the requirements for blueray players after they been released)and one more thing grandpa mpeg is way better then the newesst VC-1, H.264 codecs"

- next gen HDDVD players will not be compatible with extended capcity HDDVD discs (ie 51GB +) and will also require a new player to playback these future discs
AND
- the video codes you speak of are not widely being applied to commercially available content, but rather to commercial/personal recordings for broadcast and personal home video. The development of these compression codecs are continually advancig as we have witnessed by their adoption by major broadcast partners worldwide (both production and manufacturers). Of course this must be a conspiracy... BDA paid them off i guess...

ignorance is bliss i suppose.

@ Spam >>

since OLED is considered emmissive rather than transmissive, techically no light should leak from one pixel to a neighbouring pixel in an OLED display.

We have noted some uniformity issues in a current large format LED model recently released by one of our competitors, however from our findings this is due primarily to the controller versus any sort of actual pixel-to-pixel transmission.

FYI... it is mini HDMI. Same as the prototypes we displayed at CES

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